What payment methods do you offer to sell more on e-commerce?

E-commerce is constantly growing and, with that, so is the competition. To stand out from the crowd, it's important to offer your customers a variety of payment options. This will make it easier for them to buy from you and increase your chances of converting.

Here are some of the main payment methods that you should offer in your online store:

• Credit card: it's the most popular payment method in Brazil, so it's important to offer it in your online store.
• Debit card: It's a good option for customers who don't have a credit card or who prefer to use their bank balance to make purchases.
• Boleto Bancário: it's a cheaper payment option for shopkeepers, but it also takes longer for customers.
• Bank transfer: It's a secure and reliable payment option, but it also takes longer than other payment methods.
• PIX: it is the newest payment method in Brazil and is growing rapidly in popularity. It's an instant and secure payment option that can be used by customers with bank accounts or digital wallets.

Other payment methods

In addition to these payment methods, you can also offer other means, such as:

Payments in installments: it is a good option for customers who want to buy more expensive products but cannot pay everything at once.

• Digital wallets: these are virtual wallets that store the customer's payment details, such as a credit card, debit card, or PIX card. This makes it easier for the customer to shop online, as they don't have to enter payment details every time.
• Automatic debit: it's a good option for customers who want to avoid forgetting to pay their bills. With automatic debit, payment is automatically made from the customer's bank account on a specific date.

By offering a variety of payment options, you're making it easier for your customers to buy from you and increasing your chances of converting. That's why it's important to choose the payment methods that best fit your business and your target audience.